This project is a continuation of my People Driven Design Project, where I created a board game based on the vintage video game, The Legend of Zelda. In this project I was tasked with designing a mobile app, desktop website, and advertisements that all serve to expand upon my board game design.
This is the mobile app I created to be used while playing the board game. This app would add features to the board game that are otherwise not possible. These features would be sound effects, access to bonus items, and simplified, faster gameplay.
Here’s a link to a functioning prototype of my app: https://xd.adobe.com/view/3d0d9812-f127-4357-90a0-0957235d6554-685e/
The goal of my website design was for consumers to learn about the product and buy it or merchandise similar to it.
Here is a link to the working prototype: https://xd.adobe.com/view/733d5b98-3d63-4710-b5b5-c1c18fe0c176-266e/
About halfway through this project, we were tasked with expanding upon our project even more. This meant creating many different web advertisements and also a billboard advertisement.
For my omnichannel, I chose to design a pizza box to expand my product offering. I chose to design a pizza box because it’s commonly associated with large gatherings of people and gaming. Since one of my target audiences was families and another was someone who liked vintage video games, this choice made sense.