The details are not the details. They make the design.Charles Eames

Thinking Designers

When designers solve problems, they think about the future, first. What could be, and what should be? They evaluate the whole and its many parts... and then they create effective solutions.

Learning experiences in the Communication Design Program are designed to strengthen learners thinking so they can solve problems of all sizes and types. These individuals learn to consider many different factors when addressing problems.

Broad Design Knowledge

Communicating messages and building brands can't be done with a single approach. Knowing a broad range of design approaches is necessary.

From traditional processes to emerging technologies, learners in our program grow their knowledge by doing. Projects, exercises, and client-based work develops broad design knowledge, and deep knowledge in each individual's area of strength.

Design Skills

With practice, skills are gained, developed, and refined. Skills are like tools in a designer's kit and can be used to produce many different outcomes.

Learners in Design at Miami developa wide range of skills and they develop an ability to seek out and aquire new skills on their own. This process results in adaptable people, each with a unique collection of abilities.

Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.Dieter Rams